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AXA Equitable Names Head of Business Line Marketing
Ori Ben-Yishai is responsible for development and implementation of customer-focused marketing programs across products lines and distribution channels.
McKinsey: Insurers Must Be Smarter With Marketing Spend
Insurers spend about $6 billion a year on marketing -- and not in the most efficient way.
Obamacare Challenges: Being Compliant & Competitive Under the Affordable Care Act
The cost-benefit to health insurers of moving from a manual to an automated plan management system could be as much as a 50% reduction in production and distribution costs.
4 Call Center Imperatives for Insurers
Customer expectations for a consistent, interactive and real-time experience across all channels, including the call center, are rising. What must insurers do to meet these expectations?
Advice for Warren Buffett: 5 Tips for Your Commercial Lines Investment
The entrance of Berkshire Hathaway, Warren Buffet's insurance holding company, into the U.S. commercial excess and surplus market will involve a greenfield technology implementation. What should management's top IT priorities be?
What Matters In IT: Gaining the 360-Degree Customer View
Providing “information at your fingertips” continues to be difficult for most organizations, but architecture for continuous migration can provide carriers a single view of the customer across multiple systems, channels and devices.
Why Mobile is Crucial to First American Title
The CIO of the title insurance company tells I&T that its core customers -- realtors and lenders -- require robust mobile capabilities.
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