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The Bottom Line: Green

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Legislation governing carbon dioxide emissions will increase at all levels of government. While international regulations such as the Kyoto Protocol are well known, financial services organizations should expect increased legislation at the national, state and local levels as well. A movement toward green political parties will exacerbate the trend of increased regulatory oversight. However, a push from the government is not necessarily bad for business. A McKinsey & Company study proves that being green makes good business sense. The management consulting firm reports that 46 percent of carbon reductions can actually be done at a profit. �Being environmental means huge savings to the bottom line,� contends Jim Harris, former leader of Canada�s Green Party. HSBC, the world�s third largest bank by market value achieved carbon neutrality in 2005, proving that being green can deliver green.

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