The Hartford Names Brian Laubacker VP, Life Insurance Sales, Western U.S.

The former Saybrus Partners executive will co-lead the sales organization with Ron Herrmann, The Hartford's regional vice president of the eastern region of the country, and will report to executive vice president Brian D. Murphy.

Brian Laubacker has joined The Hartford Financial Services Group, Inc. (Hartford) as regional vice president of sales of the western United States for the company's Individual Life Insurance Division, according to a company press release. Laubacker, who previously managed the assisted sales division at Saybrus Partners, will co-lead the sales organization with Ron Herrmann, The Hartford's regional vice president of the eastern region of the country, and will report to executive vice president Brian D. Murphy.

Laubacker joins The Hartford as it prepares to launch an aggressive new plan to expand from banks and wirehouses into the independent agent channel. The company has more than 200 account executives, making it the largest assisted sales force serving advisors and brokers.

"Brian Laubacker brings an enormous repertoire of skills to the position," Brian Murphy said, "including demonstrated executive leadership capabilities, superb client relationships, and the ability to build and run a successful sales team."

Anthony O'Donnell has covered technology in the insurance industry since 2000, when he joined the editorial staff of Insurance & Technology. As an editor and reporter for I&T and the InformationWeek Financial Services of TechWeb he has written on all areas of information ... View Full Bio